The American Academy of Pediatrics (AAP) has spent a great deal of time and money on how to counter the biggest threat to herd mentality: “vaccine hesitation”. They have dedicated numerous surveys, papers, and training videos on how to teach doctors to override parents’ concerns about vaccine risks and to “persuade rather than inform”. To be clear, as indicated by the 79 references summarized by the AAP newsletter Pediatrics, September 2016, “Countering Vaccine Hesitation”, the AAP’s main effort is to persuade parents into “vaccine acceptance” rather than inform parents about the safety testing, efficacy rates, and risks of vaccines. The AAP has promoted the C.AS.E. model created by Alison Singer and developed by Pfizar, Novartis, and Merck, to provide sales scripts for pediatricians to sell vaccines to parents.
Before we discuss CASE tactics, you should know that doctors have utilized valuable continuing education time to learn sales tactics. They learn how to preemptively counter vaccine hesitation by using a presumptive sales tactic rather than a participatory sales tactic. It is very subtle, and yet effective with 75% of people.Read More
The parental decision to vaccinate is more complicated than merely two options of being pro-vaccine or anti-vaccine. There are five types of consumers in any purchasing decision: Loyal, Impulsive, Incented, Need Based, and Informed. See which of these fits your vaccine consumption style. Read the profile for each consumer type, and match yourself to the description that is the best fit.Read More
Colorado’s public health experts continue to promote the erroneous belief that an alarming increase in autism rates is due merely to better diagnosis. At the November 2017 Colorado Department of Public Health and Environment (CDPHE) Board of Health (BOH) meeting, Mr. Tony Cappello, from the Disease Control and Environmental Epidemiology Division at CDPHE, assured the Board that there has only been a mere 10% increase in autism prevalence. However, publicly available data from the Colorado Department of Education (CDE) shows an astonishing 41,729% increase in autism since 1992. A 41,729% increase in autism in one generation is a public health emergency.Read More
If you do not have a child with autism, then you might not know what every affected family was served on Thanksgiving Break—a new study showing that brain autopsies of people with autism reveal 22 times more aluminum than a neurotypical person. This is the human study that is the smoking gun for connecting the 5000 micrograms of aluminum in the current vaccine schedule to the neurological injury in susceptible children….Read More